The Strategic Creative

Sando Studios is a multidisciplinary creative house founded by Lovejoy Sando. Our work exists at the intersection of cultural strategy, soulful design, and atmospheric storytelling.

Our Philosophy

We believe in curated influence. Our vision is shaped by the meticulous world-building of era-defining artists such as Frank Ocean—where every detail serves a purpose and every silence carries weight. We bring that same level of intentionality to every project we touch.

The Approach

We translate logos and sounds into cohesive identities. By pairing musical DNA with a deep discipline for human psychology—inspired by the timeless strategies of Robert Greene—we help our clients move beyond the noise. We blend visual research with sonic intuition to craft brands that are as strategic as they are emotive.

The Blueprint

Rooted in the masters of craft:

• Strategy: The works of Robert Greene (Human Psychology & Power)

• Sonic Identity: The minimalism and vulnerability of Frank Ocean

• Vision: The multidisciplinary evolution of 2010s alternative culture